Bidwells' partner Lisa Skinner has been a chartered town planner for more than 20 years. During her career she has worked in various county councils in Hampshire, Surrey and Devon, before switching to the private sector and moving to the east of England. She is based at the firm’s Chelmsford office.
What are your objectives in your current role and how are you measured against them?
My role involves providing planning advice to a wide range of public and private sector clients across all areas of the development industry. I have experience of working across a range of residential, commercial, mixed-use, educational and community-use projects.
Q. What key lessons have you learnt in your career that helped you fulfil those objectives?
A. Listen to your client. You have to understand all your client’s needs and then thoroughly and extensively research the issues to deliver a strategy for success.
Prepare. Preparation is key and this leads to positive thinking and positive planning which I believe go hand in hand.
Identify the key issues. Planning is never straight forward and therefore you need to have the ability to identify issues early on and minimise the risk for a client.