Following graduation from Cardiff University planner Elliot Jones joined the regeneration team in Torfaen County Borough Council. He then moved to Nathaniel Lichfield and Partners (NLP) as a planner in their newly established Cardiff Office. After four years with NLP, he moved to Bristol to work with multidisciplinary practice Arup and, latterly, Rapleys LLP, where he rose to be a senior associate. He joined Boyer as a director in their Cardiff Office in 2013.
What are your objectives in your current role and how are you measured against them?
Although I currently lead the Boyer Cardiff office I take responsibility for planning tasks along with all the other team members. A big role is to help foster and develop staff to meet their objectives, and measurements include ensuring the office meets its financial targets and that we continue to generate business for Boyer.
What key lessons have you learned during your career that help you to fulfil these objectives?
A. Take a moment to reflect. In the modern world, it is very easy to reply quickly. However, it is better to take a step back and consider your response before providing your advice.
Understand the other person’s view. Planning is often a question of balance and it helps to have empathy and understanding of other people’s viewpoints. If you can, you are often more able to reach a positive solution.
Work with people you like. It is important you develop good relationships with your team, clients and local planning authorities to help you achieve objectives and make work much more enjoyable.